If there is one thing we have learned working with small business owners, it is that each has a different definition and view of what marketing is. That's okay, there is value in every perspective. The one certainty is that there are fundamental marketing principles that apply to any business.
We have designed this marketing quiz to help small and mid-size businesses identify if they are lacking the marketing fundamentals. Take a few minutes and answer these questions objectively, you may be surprised by what you realize.
You don't want to be this guy, do you?
Marketing Quiz (Choose the one answer that is most accurate)